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Go Ahead and Play: The New Toyota RAV4 is Ready to Go at a Great Price

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| Posted December 20th, 2012

Go Ahead and Play: The New Toyota RAV4 is Ready to Go at a Great Price

Built in Canada compact SUV sports fresh style, new safety, and fun-to-drive performance

(TORONTO, ON – December 20, 2012) The 2013 Toyota RAV4 delivers improved performance and handling plus advanced features that enhance the driver’s ownership experience. And it does so at a starting MSRP as low as $23,790 – a price that delivers big value for busy Canadians looking for a versatile and safe vehicle that’s a perfect partner on daily commutes and fun weekend getaways.

“With the 2013 RAV4, Toyota reinvents the compact SUV – the category that the original RAV4 helped create,” noted Tony Wearing, Senior Managing Director at Toyota Canada Inc. “This all-new model boosts interior space and comfort, offers class-leading safety systems, and delivers fun-to-drive performance with impressive driving dynamics and fuel efficiency.”

The 2013 RAV4 is generously equipped for fun, comfort, style, versatility and performance:

· Powerful yet efficient 176 HP 2.5L 4-cylinder engine / Six-speed auto transmission with sequential shift mode / Sport, ECO and normal drive modes.

· Choice of front-wheel-drive or newly engineered all-wheel-drive system.

· Class-leading cargo space at 2078L / New lift-back rear door / Lower loading height.

· 60/40 fold down second-row seats / Reclining rear seats.

· New audio system with available on-screen easy-to-use Display Audio.

· Class-leading eight airbags / Toyota Star Safety System.

· Available technology includes: Rear Cross Traffic Alert, Lane Departure Alert, Blind Spot Monitor, Automatic High Beam System, Back-up Camera.

The 2013 RAV4 is available in five models:

· RAV4 FWD LE (Starting MSRP: $23,790)

· RAV4 FWD XLE (Starting MSRP: $27,000)

· RAV4 AWD LE (Starting MSRP: $25,990)

· RAV4 AWD XLE (Starting MSRP: $29,200)

· RAV4 AWD Limited (Starting MSRP: $31,700)

The 2013 Toyota RAV4 goes on sale at Toyota Dealers across Canada this Winter. For more information, visit www.toyota.ca

tags ( 2013, RAV4, Canadian, SUV, Sport, Limited, 4WD, Toyota )